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Privacy Policy

Last Updated: [2025-06-18]

The Yerid (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information through our mobile app and website (“Platform”).

By accessing or using our Platform, you consent to the practices described in this Policy.


1. Information We Collect
a) Account Information
  • Name (entered during registration)
  • Email address
  • Password (encrypted)
b) Listing Information
  • Title, description, category, and tags
  • Uploaded images
  • Location label (selected manually, not from GPS)
  • Optional contact information (e.g., phone or email in listing content)
c) Technical & Diagnostic Data
  • App version and crash reports
  • Cookies used on the website for functionality
  • Google Analytics and Firebase Analytics tracking site usage (page views, bounce rates, etc.)
d) Payment Information
  • We use Stripe for secure payment processing.
  • You are not required to submit billing information directly to us, but Stripe may collect your name, email, IP address, and payment method.
  • We store billing-related metadata such as Stripe customer IDs, receipt info, or transaction logs to confirm successful payments.

2. How We Use Your Information
  • Operate and maintain your user account
  • Publish, review, and manage your submitted listings
  • Send push notifications for account activity (e.g., approvals, resubmissions, expirations)
  • Respond to support requests
  • Process payments through Stripe
  • Monitor and improve app functionality (via crash data and usage analytics)

Note: We do not send marketing emails or promotional communications.


3. Push Notifications

With your permission, we send push notifications about:

  • Listing status (approval, rejection, resubmission)
  • Expiration alerts
  • System updates relevant to your account

You may disable notifications at any time in your device settings.


4. Use of Cookies and Analytics

Cookies are used on our website for session management, navigation, and improving user experience.

We also use:

  • Google Analytics
  • Firebase Analytics

These tools track anonymized user behavior and usage metrics. This helps us understand how users interact with the Platform and how to improve the service.

You can disable cookies through your browser settings or opt out of Google Analytics here.


5. Data Storage & Security

Your information is hosted on secure cloud infrastructure (planned: DigitalOcean or equivalent). We enforce HTTPS across all connections and use encrypted storage where appropriate.

Password data is stored in encrypted form using industry-standard hashing. All communications between your device and our servers are protected using TLS/SSL encryption.

We take reasonable steps to prevent unauthorized access, data breaches, or misuse of your information.


6. Data Retention
  • Your account and listing data are retained as long as your account remains active.
  • Expired listings may be hidden from public view but remain accessible in your dashboard.
  • You may request permanent deletion of your account, and we will comply within a reasonable timeframe (unless legally required to retain data).

7. User Rights
  • Access and manage your listings
  • Delete your account
  • Disable push notifications at any time

Note: At this time, we do not provide the ability to export or download your full data history.

To request account deletion, contact us at info@theyerid.com.


8. Children’s Privacy

Our Platform is intended for users 18 years of age or older. We do not knowingly collect personal data from anyone under the age of 13. If we become aware that we have collected data from a child, we will delete it promptly.


9. Third-Party Services

We use third-party tools and services for specific functions:

  • Stripe for payment processing
  • Firebase for analytics and crash reporting
  • Google Analytics for behavioral insights

These services may collect additional data under their own privacy policies. We encourage users to review their terms.


10. International Users

If you are accessing the Platform from outside the United States, you acknowledge that your data may be transferred to and processed in the United States, where our servers and business operations are located.


11. Changes to This Policy

We may update this Privacy Policy at any time. When changes are made, the revised version will be posted on this page with the “Last Updated” date. Continued use of the Platform after changes take effect constitutes your acceptance.


12. Contact Us

For questions, complaints, or data deletion requests, you can contact us at:

Email: info@theyerid.com

13. Account Deletion Information

If you wish to delete your FirstPaw account and have your Personal Information removed, please send an email to info@theyerid.com with your deletion request. We will process your request in accordance with applicable laws and our data retention policies.